Affordable Brand Photography for Start-ups and New Businesses.
When you first start up your business you enter a world filled with new things to learn. Websites, social media, PR and marketing to name just a few.
And then a few other things occur to you… like you’re creating this fancy new website but people are going to want to actually see who you are too.
And then there’s all the profile photos on social media and how every one and their labradoodle is telling you that YOU. NEED. TO BE MORE VISIBLE.
And you hear about Personal Branding Photography and you know that photography is expensive because the last time you had photos was your wedding.. and you nearly choked when you saw how much it cost.
However it doesn’t have to be expensive.
Sure, if you’re wanting a bespoke shoot, in a fancy location and need to buy an entire new wardrobe the costs soon add up. But there is another way.
Affordable branding photography is not only achievable but also essential for start-ups and new businesses aiming to carve out their niche in a competitive landscape.
Here are some reasons you should consider it and how to make it affordable for you.
The Value of Branding Photography for Start-ups
Branding photography isn’t just images (ahem… I mean it literally is but it’s so much more); it’s about crafting a visual story that resonates with your target audience, showcasing the uniqueness of your brand.
It’s an opportunity to make a memorable first impression, build trust, and foster an emotional connection with potential customers.
The visual content created through branding photography becomes a versatile asset across all marketing channels. From your website to social media platforms, enhancing consistency and recognition.
Debunking the Cost Myth
The idea that branding photography is prohibitively expensive stems from a misunderstanding of its scope and the benefits it delivers.
Yes, quality comes at a price, but the investment yields returns through increased engagement, customer trust, and ultimately, conversions.
Moreover, many photographers offer flexible packages ( including me) tailored to the needs and budgets of start-ups and new businesses, ensuring that you get the best value for your investment.
How to Achieve Affordable Brand Photography
- Prioritise Your Needs: Start by identifying the key images you need to launch your brand. A focused approach allows you to maximize the impact of a limited number of photos. Ensuring you cover essential aspects like portraits, product shots, or lifestyle images.
- Explore Package Deals: Many branding photographers offer packages specifically designed for start-ups and new businesses. These packages often include a set number of images at a reduced rate. Making professional photography accessible without breaking the bank (keep reading…below).
- Think Long-Term: Consider the broader application of your branding photos. Investing in versatile images that can be used across various marketing materials and platforms ensures a higher return on your investment.
Introducing Visibility School
For start-ups and new businesses keen on harnessing the power of affordable brand photography without the hefty price tag, Visibility School offers the perfect solution.
Our program is designed to guide you through 12 months of impactful branding photography on a budget.
Joining Visibility School means stepping into a community of like minded business owners (mostly women) where affordability meets quality in branding photography.
It’s an investment in your brand’s future, ensuring that you stand out from the competition without straining your finances.
Take the first step towards transforming your start-up or new business with compelling branding photography. Join Visibility School today and unlock the potential of professional visuals that captivate and convert.
Don’t let budget constraints hold you back from presenting your brand in its best light. Affordable branding photography is within reach, and Visibility School is here to show you the way.
And when you’re ready, here are three ways that I can help you:
1) Visit my blog for tips on VISIBILITY.
Every week I discuss strategies to improve your visibility, get over your fear of visibility and my latest shoots. Read here
2) Plan a bespoke photoshoot.
We can plan a shoot based on what you actually need (read more) or you could join me at a Branding Day.
3) Join ‘Visibility School’.
Visibility school is a membership group where you get 12 months of photoshoots, a fab little Facebook group and lots of bonus content too (new for 2024 members) . Read
